Outshinery Lite is a self-serve platform that delivers professional, photorealistic bottle images without photoshoots or physical samples. It’s fast, affordable, and built for wine brands that need high-quality visuals on demand.

Your checklist

Have at the ready the following:

✅ Your bottle details: shape, glass color, liquid color, closure type, and closure color (explore color combinations here)

✅ Your label file: high-resolution PNG with the correct die-cut shape (learn more here)

✅ Your payment method: credit card ready for secure checkout

The 3-step order flow

STEP 1: Choose your bottle & closure combination

Supported containers & finishes

Outshinery Lite currently offers:

• 33 Bottle shapes: Bordeaux (Claret), Burgundy, hock (Alsace), sparkling, and specialty.

• 3 Supported sizes: 375 ml (half-bottle), 750 ml (standard), 1.5 L (magnum).

• Closure types: Cork (with five material options: natural, DIAM, agglomerated, micro-agglomerated, and colmated), paired with a shrink capsule, short tin cap, wax dip (with natural randomness), or no capsule at all. Also available: screw caps (Stelvin), crown caps, and champagne hoods with wire cage.

• 50+ cap/capsule finishes across five families: metallic (polished), satin (semi-reflective), high-gloss (mirror-like), matte (soft-touch), and sparkling foil (textured metallic, for champagne hoods).

• 12 glass colors: Flint (Clear), Eco Flint, Light Aqua, Arctic Blue, Cobalt Blue, Bright Green, Dead-Leaf Green, Champagne Green, Antique Green, Amber/Brown, Deep Amber/Brown, and Black.

• 25+ wine/liquid shades (each available in standard and hazy versions), covering reds, whites, roses, and specialty colors.

• 12 Glass colors: Flint (Clear), Eco Flint, Light Aqua, Arctic Blue, Bright Green, Dead-Leaf Green, Champagne Green, Antique Green, Amber/Brown, Deep Amber/Brown, Black, Cobalt Blue

• 25+ Wine/liquid colors (Standard + Hazy available): Tyrian Purple, Ruby Red, Tawny / Brown, Garnet, Pale Garnet, Pale Straw, Lemon-Green, Straw-Yellow, Gold, Deep Gold, Light Amber, Amber, Pale Copper, Copper / Onion-Skin, Pale Pink, Medium Pink, Deep Pink, Pale Salmon, Salmon Pink, Deep Salmon, Pale Berry, Medium Berry, Deep Berry, Clear, Dark Cream / Latte

Want to preview how your wine looks through different glass tints? Check out our Colors page, where you can explore 100+ glass × wine color combinations.

• 50+ Variations closure colors/finishes: Closures are organized by finish first, then color. This helps you compare texture and reflectivity before choosing a specific shade. The same color can look very different depending on the finish.

Metallic (Soft-Sheen)
Polished metal look with controlled reflections.
Colors include gold, soft gold, silver, copper, bronze, rosegold, pewter, antique pewter, gunmetal, and cream.

Satin
Smooth, softly reflective finish with a modern feel.
Available in black, greys, golds, creams, copper, pinks, red, burgundy, navy blue, pine green, and rosegold.

High-Gloss
Ultra-reflective lacquered finish with strong highlights.
Available in black, greys, white, creams, pinks, bright red, burgundy, navy blue, pine green, mustard, and ivory.

Matte (Velvety)
Soft-touch look with minimal reflection.
Available in black, greys, white, creams, pinks, bright red, burgundy, navy blue, pine green, mustard, and ivory.

Sparkling Foil
Traditional foil hoods with subtle texture and metallic highlights, typically used for sparkling wines.
Available in gold, soft gold, silver, cream, black, gunmetal, copper, bronze, rosegold, pewter, and antique pewter.

If you need full customization, including special closures and embellishments, Outshinery Studio is the perfect fit.

STEP 2: Upload your label

On the configurator screen, start by uploading a high-resolution PNG file, cropped to the shape of your label (area outside the label edges should be transparent)

Learn more about ideal label files.

Once uploaded, adjust the label parameters to position it precisely:

• Label height: how tall your label is. The default unit is millimeters (mm), but you can toggle to inches if preferred.

• Bottom offset: the distance between the bottom of the bottle and the bottom of the label.
  Tip: While optional, we recommend entering a value here that you can reuse for future bottles. This ensures that all your labels are consistently aligned across SKUs.

Advanced parameters (optional)

For even more precision, you can also adjust:

• Label width: define the exact width of your label to ensure a perfect fit.

• Horizontal offset: This adjusts the label's position horizontally, simulating the effect of rotating the bottle itself. Positive values shift the label to the right, while negative values move it to the left.

STEP 3: Create an account, make a payment, and download

Sign up once with your email, and the system will keep you logged in until you manually log out (top-right icon).

Proceed to payment by credit card (all major cards are accepted). Pricing is in USD only. Since Outshinery is a Canadian business, applicable taxes may apply.

Once payment is complete, you’ll automatically receive:

• A Stripe receipt in your inbox for your records

• A recap email with your submitted details (so you can easily reorder consistent bottle shots later)

Finally, within the hour (often much faster), you’ll get an email with a download link to your high-resolution PNG file on a transparent background.